MSP Today Expert Feature
August 29, 2016

Star2Star Communications Opens Up Availability for Three New Systems


Improving on a product line is the key to survival for businesses everywhere, and for Star2Star Communications (News - Alert), that's no exception. Star2Star was already known in the field for its hybrid cloud-based communications system, and now, it has three new models of it to show off for those looking for the best in connectivity.

One new version, StarBox Cloud Connection Manager 6000, offers a whole lot of connectivity, providing support for as many as 500 extensions in one location, able to process 250 calls at the same time. Many businesses will never need anywhere near that level of connectivity, so the StarBox Cloud Connection Manager 2500 offers an intermediate level for users. With the 2500, users can support 250 extensions and 50 calls at the same time.

Those are fine for a medium-sized business or large enterprise, but small business users might be feeling a bit left out here. There's a version of StarBox Cloud Connection Manager for those businesses as well, the 1000 version, which supports 45 extensions with 15 calls going on at once.

All three versions have some features in common, like always-on call recording systems, built-in monitoring tools, remote management functions, the ability to manage several locations from one terminal, and a networking configuration designed to repel failures with a built-in failover system stemming from a pair of wide-area networking (WAN) ports. A strictly solid-state storage system means low power use for cost savings, and edge traffic shaping features allow for the best in response. The system is designed to be deeply reliable, work well with extremely high-speed connections like many fiber systems, and even comes with full 24/7 monitoring.

If it seems like Star2Star is focusing on larger companies with these new models, that's not out of line. The company's chief operating officer, Michelle Accardi, noted that the company's average customer size has been on the rise for the last decade, and so, the company's offerings have expanded to match. Those interested in getting in on the action can do so right now, as the new StarBox systems are available immediately.

Star2Star is demonstrating one of the simplest principles in business; when the customer base wants a particular set of features, it's generally a good idea, where possible, to provide those features. Its average customer size was on the rise, so the company started focusing on larger operations, a perfectly reasonable move. Yet by like token, it also knew that today's small company is often tomorrow's large company, and so there are provisions made to handle the entry level customer as well.

That balanced response, covering both sides of the spectrum, should yield some excellent long-term results for Star2Star's operations. If it can not only satisfy needs today, but also needs tomorrow, then its chances of being the firm a company sticks with for years should be fairly high.




Edited by Alicia Young




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