Wheelings & Dealings: eFolder Acquires Backup Services Provider Cloudfinder

In a major move that will support cloud backup, business continuity and file syncing services, eFolder has acquired Swedish cloud-to-cloud backup service provider Cloudfinder. The move broadens eFolder’s portfolio of business continuity and cloud file sync services and gives the company’s channel partners additional revenue streams and choices for backing up and supporting customer cloud data and apps.

Cloudfinder’s offerings include support for backup, restoration and reporting of B2B cloud services and instant full-text search for a variety of apps like Office 365, Salesforce and Google (News - Alert) Apps. eFolder is hoping to offset the risk of data loss and fragmentation as well as compliance issues that arise when workloads are migrated from on-premises servers to the cloud through the acquisition.

“Unfortunately, businesses still face the risk of data loss or downtime in the cloud, since user error, accidental deletion or malicious employees pose risks to business data no matter where it resides,” said Kevin Hoffman (News - Alert), CEO of eFolder. “By adding a layer of instant search and business continuity to these mass market B2B cloud applications through Cloudfinder’s technology, eFolder is empowering partners to deliver lucrative managed backup and support for clients that have migrated to the cloud.”

According to Marcus Nyman, CEO of Cloudfinder, businesses rely on the experience and advice of MSPs, cloud service providers and VARs when moving apps and workloads to the cloud. And cloud applications require the same levels of resiliency and guaranteed backup as on-premises apps and workloads to be successful. Cloudfinder strives to help its MSP and other channel partners meet their full potential by backing up, protecting and centralizing their cloud data. Nyman and his entire team will be joining eFolder as part of the acquisition.

The company is a logical complement to eFolder, which markets its cloud data protection, business continuity and file sync offerings to MSPs as well as cloud service providers, system integrators and VARs. Solutions are delivered wholesale to the channel, and partners may brand the offerings as their own to create sustainable and recurring revenue streams.

“eFolder partners can take advantage of synergies that exist in the eFolder product portfolio, including local backup, cloud backup, BDR, cloud file sync and now Cloudfinder, working with a single vendor to resolve their clients’ key business continuity and productivity needs,” said Ted Hulsy, vice president of marketing.