For MSPs, one of the hardest parts of building a security practice is not always proving the need. That much is fairly obvious at this point — their customers need it, they have a trusted relationship with their MSP already, and MSPs are always in need of additional revenue streams. The real challenge is finding tools that are effective enough for real vulnerability and compliance work, but also packaged in a way that matches how MSPs actually sell and scale services.
ConnectSecure has launched a new partnership with TD SYNNEX looking to plug that gap and make the path to cybersecurity easier for MSPs.
Specifically, ConnectSecure’s vulnerability and compliance management platform is now available through TD SYNNEX’s global partner network, expanding access to MSPs, internal IT teams, and resellers. On one hand, it’s a rather straightforward channel play that makes sense for both companies. What’s more interesting, though, is the flexible month-to-month billing and no long-term commitments — a model that lowers the barrier to entry for partners looking to add or expand security services without taking on enterprise-style contract risk.
That matters because of the client base most MSPs serve. SMBs need vulnerability visibility, compliance support, and stronger security postures, but they rarely buy or manage security the way large enterprises do — they have neither the budgets nor the resources for it. That leaves MSPs carrying the burden, which is why SMBs have seek out MSPs and why the market has been on a growth trajectory for several years. A big part of that burden is finding tools that are sufficient for the task, affordable, and commercially viable for the MSP model, so they can be delivered as part of a broader managed services partnership. ConnectSecure’s platform, combined with TD SYNNEX’s distribution reach, make that all possible.
For MSPs, the commercial model may be as important as the security capabilities. A month-to-month model gives providers a way to test demand, build a service around the platform, and scale customer adoption without locking themselves into long-term commitments before the revenue starts flowing in. Of course, that same flexibility matters to other resellers looking to build out security practices, as well as for internal IT teams with tight budget cycles. But, for MSPs, it directly addresses one the persistent challenge of adding effective security offerings without financial rigidity.
The partnership gives ConnectSecure more than geographic reach, though. It also brings access to established partner enablement, billing infrastructure, and a channel ecosystem that most vendors would struggle to build on their own. It means the product becomes available through a procurement and relationship layer they already know and trust. Of course, that doesn’t guarantee adoption or sales, but it increase the likelihood by making the platform accessible for consideration and, eventually, purchasing.
For ConnectSecure, the partnership is built around three use cases:
- MSPs looking for a scalable way to add or expand cybersecurity services,
- Internal IT teams looking for affordable visibility and compliance support, and
- Resellers looking for a flexible addition to broader cybersecurity portfolios.
All three matter, but the MSP piece feels the most compelling because that’s where vulnerability and compliance tools can become recurring services rather than one-time purchases.
That’s not suggest geography doesn’t matter. ConnectSecure operates in 14 countries, but TD SYNNEX gives it exposure to a partner network serving customers in more than 100 countries.
Yes, this is a deal that will widen a sales channel, but it’s also about making a category of security tooling easier to deliver and consume through the channel, and on terms that are a better match for the MSP model. That piece makes a compelling argument for MSPs.
Edited by
Erik Linask
