Think about the number of times you must log in to access systems and applications – at work or at home, or both. No matter if you need to log in to your work email or log in to an app on your home compute, it can feel like a whole 24/7 cycle of logins after logins.
In the business world, organizations traditionally relied on passwords and various authentication methods to keep their systems safe. However, the persistent threat of security breaches looms large, which prompted multi-factor authentication, or MFA, to be widely implemented across most organizations.
The reality is that most organizations actually lack confidence in MFA as a stand-alone solution, according to SecureAuth and its 2023 Authenticate Pulse, a comprehensive research survey conducted in collaboration with Gatepoint Research.
“With over 80% of cyberattacks occurring at the credential level, it has become the weakest link,” said Paul Trulove, CEO of SecureAuth.
Futhermore, the majority expressed their dissatisfaction with the friction experienced by users when utilizing MFA. They likely view MFA as a knight clad in heavy armor, full of defenses. The issue is that MFA, when alone, is like that same knight struggling to wield his weapon against a nimble assailant. The result is not in his favor.
Because of the lack of confidence in MFA, the adoption of passwordless authentication is on the rise, with close to two-thirds of surveyed organizations either having already implemented it or actively planning its deployment within the next two years, according to the survey.
This shift is motivated by a multifaceted set of factors, primarily the quest for enhanced security measures, an improved user experience and alignment with cyber insurance requirements. Passwordless authentication eliminates risks by leveraging alternative methods such as biometrics, security tokens or mobile-based authenticators.
This not only enhances overall cybersecurity by reducing the likelihood of unauthorized access but also contributes to an improved user experience, eliminating the need for users to remember complex passwords.
“The survey results reveal that organizations are clearly adopting a modern authentication approach to have a more robust security approach and a frictionless experience for their users,” said Trulove. “SecureAuth is dedicated to ensuring the highest level of authentication and better user adoption with its passwordless continuous authentication solution that leverages its patented AI and ML-driven risk engine.”
SecureAuth is a next-gen access management and authentication company that enables a secure, passwordless, continuous authentication experience for employees, partners and customers. The solution is deployable in cloud, hybrid and on-premises environments. Find out more here.
Edited by
Alex Passett
