Fortinet Prioritizes Core Growth Areas to Strengthen Position in Cybersecurity

Fortinet Prioritizes Core Growth Areas to Strengthen Position in Cybersecurity

By Greg Tavarez

Fortinet is a major player in cybersecurity. Their mission is to secure people, devices, networks and data everywhere. They offer more than 50 enterprise-grade cybersecurity products and are trusted by over half a million customers. They also have an extensive training program, and Fortinet experts utilize advanced AI for top-rated protection through FortiGuard Labs.

In recent news, Fortinet has sharpened its business focus to prioritize high-growth, differentiated markets. This means that the company’s research and development and go-to-market strategy will be organized around three markets: Namely, secure networking, universal SASE, and security operations.

The secure networking market includes network firewalls, secure switches, access points and 5G gateways. Fortinet has made numerous advancements in network security and connectivity, especially in evolving NGFW to Hybrid Mesh Firewall. They introduced the Security Processor 5 (SP5) ASIC for faster network and security convergence. Fortinet has also released new switches for intelligent, scalable connectivity that integrates seamlessly with AIOps to simplify network operations.

This dedication to sustainability is seen in their power-efficient products with a smaller environmental footprint. To back this up, Forrester Total Economic Impact (TEI) analysis found substantial ROI and payback for data centers using FortiGate appliances with FortiGuard AI-powered security as a Hybrid Mesh Firewall.

The Universal SASE market comprises SD-WAN, SWG, CASB, DLP, ZTNA, SASE and other cloud-native networking and security technologies designed to simplify the implementation of a zero-trust strategy. In this market, Fortinet (recognized in the 2023 Gartner Magic Quadrant for Single-Vendor SASE) offers a unique SASE solution that can operate in the cloud or with appliances, supported by a unified system. They've expanded their network reach globally and enhanced SD-WAN and SSE for secure access to various applications.

Fortinet improved ZTNA, DLP and inline-CASB to support a zero trust security posture, and they've extended their flexible consumption model with FortiFlex for AI-powered security services in hybrid environments.

As for the security operations market, Fortinet announced enhancements across its security operations portfolio to introduce tighter integration and improve its ability to automate detection and response, accelerating discovery and remediation. Updates included new AI and machine-learning capabilities and additional real-time response and automation capabilities. These updates will help improve efficacy, increase effectiveness and accelerate time to resolution of sophisticated attacks.

In addition to technology, an expanded set of FortiGuard expert services, including SOC-as-a-Service, were introduced to uplevel the skill and efficiency of SecOps people and processes.

Fortinet also announced it will continue to deliver operational technology-aware security capabilities across all three areas, as well as provide OT-specific InfoSec tools, threat intelligence and integration with third-party OT solutions to reduce risk and effectively secure OT environments.

“Fortinet’s commitment to continual evolution has enabled us to remain at the forefront of innovation that supports our customers in safeguarding their infrastructure and data,” said Ken Xie, founder, chairman of the board and CEO at Fortinet. “Our founding principles of converging networking and security and consolidating point products into an integrated platform continue to reverberate across today’s cybersecurity market. We are confident that this is the right time to focus our operations around secure networking, universal SASE and security operations.”

Fortinet's R&D investments align with strategic shifts in GTM investments, focusing on secure networking, universal SASE and security operations. Sales efforts will be organized around these areas, supported by training and marketing, to boost market presence and customer engagement.




Edited by Alex Passett
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