Say Goodbye to Outdated Lines: MSP Expo Sponsor Ooma Partners with UScellular

Say Goodbye to Outdated Lines: MSP Expo Sponsor Ooma Partners with UScellular

By Greg Tavarez

The analog copper-wire infrastructure, which is commonly referred to as plain old telephone service (POTS) is facing a swift decline and nearing obsolescence in today's rapidly advancing technological landscape. According to the FCC, the number of U.S. POTS lines has declined from 122 million in 2010 to 41 million in 2019.

POTS and its inherent constraints in data transfer rates, limited bandwidth and inability to handle advanced digital services like high-speed internet and multimedia applications have rendered it inadequate to meet the ever-growing demands of modern communication needs.

Adding to that, telecommunications companies tend to raise prices to compensate for the lower demand of POTS lines. This cost increase puts a strain on businesses that heavily depend on POTS lines but struggle to afford the rising expenses. Why pay more for a declining service that isn't reliable due to reduced investments in the maintenance and upgrade of analog networks? A replacement option is needed.

Ooma AirDial, an innovative offering from Ooma, replaces traditional POTS lines with a modern and efficient system by combining virtual analog phone service and a wireless data connection through the Ooma AirDial base station. Users can continue using their existing analog phones while benefiting from digital technology. The system can be managed remotely through an online portal, allowing users to control settings and access automated alerts, reducing the need for costly on-site visits.

This turnkey solution not only enhances communication but also brings cost savings, scalability and reliability, making Ooma AirDial an attractive option for a seamless transition from outdated analog services to more advanced and future-proof communication solutions.

And now, the turnkey solution is available through UScellular Business.

UScellular is a telecommunications company that caters to a diverse range of organizations, including SMBs, enterprises and the public sector. Their services extend to a wide variety of industries, enabling them to support businesses of all types and sizes. With a comprehensive range of solutions, UScellular aims to provide value to its customers by meeting their communication needs efficiently.

Through the collaboration with Ooma, UScellular's multiple sales teams gain the capability to sell Ooma AirDial. Under this arrangement, UScellular handles the contracts and billing, while Ooma takes care of the installation and ongoing support for the Ooma AirDial system. By leveraging Ooma's expertise in cutting-edge communication technology, UScellular can enhance its service offerings and deliver even greater value to its customers across various industries.

“Our customers tell us they want a POTS replacement solution that is easy to deploy and manage, saves them money, and provides a single bill from a single provider,” said Kim Kerr, Senior Vice President for Enterprise Sales and Operations at UScellular. “Ooma AirDial checks all these boxes and comes from a company with 20 years of experience in a wide range of telecommunications services.”

UScellular and Ooma now provide a seamless and customer-centric experience, ensuring that organizations can easily access and benefit from the advantages of Ooma AirDial. This partnership enables UScellular to strengthen its position in the telecommunications market and further cater to the diverse needs of businesses and institutions across the U.S.

“UScellular business customers now have a simple, flexible solution for POTS replacement that will reduce their operating costs from day one,” said Chris Burgy, Vice President of Corporate Development at Ooma.

Ooma is a Platinum sponsor of MSP Expo, taking place in Fort Lauderdale, Florida, Feb. 13-15, 2024. Part of the #TECHSUPERSHOW, MSP Expo is the premier event for MSPs, offering a three-day experience combining conference education, networking opportunities, an exhibit hall full of the latest technologies and solutions to help MSPs build their business, and more. Ooma will be in Booth #539 in the exhibit hall.

Edited by Greg Tavarez
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MSPToday Editor

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