Granite Telecom Announces New VAR Program for Advanced Services

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Granite Telecom Announces New VAR Program for Advanced Services

By Tracey E. Schelmetic

Quincy, Massachusetts-based Granite Telecommunications began its life by aggregating POTS services across the country for some of the largest companies. Over the last 20 years, the company has leveraged that operational platform and grown its solutions portfolio to enable digital transformation for thousands of enterprises. Among its customers, the company counts more than two-thirds of Fortune 100 companies, and it has 1.75 million voice and data lines under management, supporting more than 650,000 locations.

This week, Granite has announced the launch of its new program designed to empower value-added resellers (VARs) to take their sales to the next level by partnering with Granite to deliver transformational technologies at scale. The goal is to helping VARs by removing obstacles to sales and adding recurring revenue streams for advanced services, such as secure SD-WAN, wireless WAN and AI-driven cybersecurity. By extending the value proposition to VARs, Granite will help companies better leverage their expertise and scale to win more and earn more by targeting larger accounts.

Specifically, the new program will be focused initially on serving hardware and software resellers working with Cradlepoint, Fortinet and Juniper Networks, companies with which Granite is a provider partner. This year, Granite was named Fortinet SD-WAN Partner of the Year and Cradlepoint Service Provider Partner of the Year.

Participating VARs will continue to sell hardware and software licenses and will be able to add several new Granite services, including multicarrier wireless connectivity, cross-carrier pooled data, network readiness, project management, managed services and endpoint installation. Resellers will be able to reap savings that can immediately fund new initiatives by optimizing wireline/wireless network spend, evaluate and remediate customer networks from LAN to WAN to pave the way for cloud initiatives, fill in service gaps -- such as nationwide installation and managed services -- so that partners can serve larger accounts and increase overall revenue.

To learn more about how VARs can reap the benefits of advanced services, plan to attend MSPEXPO, part of the #TECHSUPERSHOW series. MSPEXPO has been designed to help service providers understand how they can drive more recurring revenue, increase the valuation of their companies, grow, and protect their networks and deliver better customer service. It will also help companies looking for MSP partners to understand how MSPs can help them grow. The show will take place June 21 - 24, 2022 at the Broward County Convention Center in Fort Lauderdale, Florida. For more information or to register, visit the show website




Edited by Maurice Nagle

MSPToday Contributor

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