TD SYNNEX launched Destination AI Practice Accelerator, an initiative to help partners accelerate their AI-focused go-to-market strategies and monetize their solutions more effectively. Through tailored support and resources, the program enables partners to deliver advanced AI solutions that meet the evolving needs of their customers.
According to TD SYNNEX’s Direction of Technology report, the interest in AI among channel partners is rapidly growing. Nearly half of channel partners said they are planning to offer AI-driven solutions in the next two years. Destination AI will equip partners with the tools and knowledge needed to build strong AI practices.
“As AI continues to evolve, TD SYNNEX understands that it is not a standalone product – integrating AI across other high-growth solutions and industry verticals is the most effective way for partners to include it in their business strategies,” said Jessica Yeck, Senior Vice President of Vendor Solutions at TD SYNNEX. “Through the Accelerator program, we’re leveraging our expertise to empower partners to enter the AI market in their area of proficiency, with personalized support throughout the go-to-market process – from technical enablement to marketing and selling the solution to their customers.”
The Practice Accelerator program includes a rotating series of aggregated AI solutions, with a new offering highlighted each month. Partners can participate in six-week training courses, which focus on developing go-to-market strategies for specific AI solutions. This includes customized training, enablement resources, and vertical use-case insights so offerings can be tailored to specific market demands.
Currently, TD SYNNEX is recruiting partners for its next program which will focus on leveraging Generative AI (GenAI) for business automation. Sponsored by Intel, this course will feature Iterate.ai’s platform, which helps companies build production-ready AI applications and solutions that address private AI requirements.
In its pilot phase, the Destination AI Practice Accelerator trained 12 partners in the retail vertical to go to market with VisionAI, an AI solution designed to improve retail operations and customer experiences. This solution, which integrates offerings from Intel, SAS, and meldCX, earned Intel’s Distribution Q324 Excellence Award.
“This program brings Destination AI to life by supporting partners throughout their AI journey – from awareness and enablement to support during and after sale,” said Sherry Bennett, Chief Data and AI Scientist at TD SYNNEX. “By leveraging a hands-on, collaborative approach, we’re able to better understand our partners’ goals and challenges in entering the AI market and enable them to execute strategic go-to-market initiatives that will unlock a clear path to revenue.”
Edited by
Greg Tavarez
