Agenda Expanded for New "MSP M&A Master Class" at MSP Expo 2026

By MSPToday News

Workshop Will Equip MSPs and IT Services Leaders with the Tools to Maximize Valuation, Grow Through Acquisition, and Achieve a Profitable Exit

February 10-12, 2026 | Fort Lauderdale, Florida | Part of the ITEXPO #TECHSUPERSHOW

Shelton, CT — January 22, 20265 — Due to popular demand, TMC has expanded the agenda for its new, high-impact workshop at MSP Expo 2026: The MSP M&A Master Class on Valuation, Exit Readiness, and Value Drivers.

The special session has been expanded to four hours, taking place Thursday, February 12, from 8:30am-12:3pm. at the Broward County Convention Center in Fort Lauderdale, Florida. MSP Expo takes place February 10-12, 2026.

As the managed services industry experiences record levels of merger and acquisition activity, this master class delivers a definitive, step-by-step roadmap for building and realizing maximum value from an MSP business. Designed for both sellers and buyers, this immersive session helps business leaders understand what drives valuation — and how to prepare their company for a successful transaction.

Key topics include:

  • The 5 Best Ways TSPs Can Increase Their M&A Value – Starting Right Now: Immediate, practical steps to make your company more attractive to buyers and investors.
  • Addbacks & Synergies Explained: A demystified look at how these two financial adjustments shape the true value of your business.
  • Exit Readiness Framework: How to assess your organization’s preparedness for sale or acquisition and identify next steps.
  • The MSP M&A Playbook: Actionable strategies for driving top-tier valuations and completing successful, high-value transactions.
  • What Happens After the Deal? Turning Your Merger into a Market Advantage: A critical discussion on how to build a clear GTM story, retain customers, energize sales teams, and manage internal and external messaging, so the new entity feels unified, not chaotic.

For Sellers AND Buyers

Attendees will leave this session equipped with the knowledge and tools to confidently navigate M&A opportunities and position whether positioning their MSP for maximum financial success, or seeking acquisition targets.

Presented by a Panel of MSPs, Financial Advisors

Session presenters include representatives from Cogent Growth Partners, and MSPs who have experienced successful transactions.

Cogent is a mergers and acquisitions advisory firm focused exclusively on the IT Services space who specializes in helping IT companies grow their businesses through properly structured and thoroughly vetted acquisitions.

TMC’s CEO and conference chairman Rich Tehrani will moderate the workshop. Rich is also an Investment Banking Rep on the Four Points Capital team.

“MSP owners today are navigating one of the most active and complex M&A markets we’ve ever seen,” said Tehrani. “This master class is a must-attend for any technology services provider serious about either increasing valuation and positioning their business for strategic partnership or acquisition, OR targeting other MSPs to acquire.”

Location & Collocated Event Advantage

The MSP M&A Master Class is part of MSP Expo, the communications and technology industry’s premier event for managed services professionals.

Take advantage of the immersive format at the Broward County Convention Center—a newly enhanced, seaside venue offering modern meeting spaces, seamless expo flow, and networking environments designed for immersive collaboration. With access to the larger #TECHSUPERSHOW ecosystem—including ITEXPO, Enterprise Communications Summit, Enterprise Cybersecurity Expo, Future of CX Expo, AIoT World Expo, AI Agent Event and Generative AI Expo—attendees gain exceptional breadth and depth.

Secure Your Spot
For full agenda details, speakers and registration options for MSP Expo 2026, visit www.mspexpo.com

Media Contact:
Stephanie Thompson
Communications Liaison, TMC
[email protected]

Sponsorship Contacts:
Joe Fabiano, TMC | [email protected] | 203-852-6800 x132
Maureen Gambino, TMC | [email protected] | 203-852-6800 x109

About TMC
TMC provides global buyers with valuable insights to make informed tech decisions through our editorial platforms, live events, webinars, and online advertising. Leading vendors trust TMC, thought leadership, and our events for branding, thought leadership, and lead generation. Our live events, like the ITEXPO #TECHSUPERSHOW, deliver unmatched visibility, while our custom lead generation programs and webinars ensure a steady flow of sales opportunities. Display ads on trusted sites generate millions of impressions, boosting brand reputations. TMC offers a complete 360-degree marketing solution, from event management to content creation, driving SEO, branding, and marketing success. Learn more at www.tmcnet.com and follow @tmcnet on FacebookLinkedIn, and X.




Edited by Erik Linask
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