The global landscape of cybercrime is expanding with damages projected to surge by 15% annually, reaching a $10.5 trillion by 2025, according to a Cybercrime Magazine report. Alarms should be ringing for MSPs; it’s urgent for them to strengthen their cybersecurity capabilities to safeguard their clients' sensitive data and operations.
Easier said than done though, of course.
MSPs must navigate a maze of challenges, including ransomware attacks, phishing scams, data breaches and supply chain vulnerabilities. Stringent compliance mandates and cyber insurance requirements imposed on businesses obviously don’t help. They only further amplify the pressure (albeit necessary) on MSPs to deliver cybersecurity solutions.
To effectively address these challenges, MSPs need to invest in cybersecurity services that encompass risk assessment, threat detection, incident response and ongoing monitoring. For some MSPs, though, accessing those services are not straightforward due to cost, expertise, scalability, vendor lock-in and compliance requirements.
A way to overcome this?
Parner programs.
By partnering with specialized cybersecurity providers, MSPs gain access to advanced technologies, expertise and resources that they might not have in-house.
And Todyl, a cybersecurity platform, is hoping to give all MSPs an opportunity to access various cybersecurity solutions with the recent launch of its revamped Partner Program.
Todyl's partner program offers a suite of support and resources to help partners maximize their growth, revenue and profitability. Key features include dedicated customer success and account managers, tailored security support, extensive sales and marketing resources, access to Todyl University and exclusive benefits for top-performing partners.
Using Todyl's advanced cybersecurity capabilities, partners strengthen their security posture, protect more clients faster and differentiate themselves in the market. With the program's focus on strategic collaboration and support, partners achieve more success and reduce the total cost of ownership.
“We are deeply committed to the MSP community and accelerating our joint mission to defend SMB and mid-market companies against a rapidly evolving threat landscape,” said John Nellen, CEO at Todyl. “Our new partner program is focused on investing in growth by acting as an extension of their business, offering unparalleled access to technical, security and go-to-market expertise and resources, empowering us to achieve our shared mission together.”
Avatar's CEO, Jason Wright, stated that partnering with Todyl improved their ability to provide cybersecurity services to their clients. He mentions the value of the support and resources offered by Todyl's partner program, which has not only enhanced their security offerings but also increased their revenue and client satisfaction.
Danielle Kazoroski, owner and Vice President of Operations at TeamLogicIT Denver, was impressed by Todyl's ability to enhance security while reducing costs. Additionally, she was drawn to the company's dedicated support for go-to-market strategies and operational efficiency. These factors led her and TeamLogicIT Denver to choose Todyl as a partner.
Overall, choosing partners like Todyl means that MSPs can not only protect their clients' valuable assets but also establish themselves as trusted and reliable partners in the face of an increasingly hostile cyber environment.
The launch of this program comes in the wake of Todyl’s recent $50 million series B funding round. The funding is directed toward platform R&D and ensuring MSPs have the resources they need to effectively defend their clients from evolving threats.
To learn about how you can take your MSP to the next level, don’t miss MSP Expo 2025. Taking place February 11-13, 2025 in Fort Lauderdale, Florida, MSP Expo is the premier event for MSPs, offering a three-day experience combining conference education focused on growth strategies, networking opportunities, an exhibit hall full of the latest technologies and solutions to help MSPs build their businesses.
Edited by
Alex Passett
