YouGov, a London-based market research and global public opinions firm, lends data-led studies and support via a suite of solutions and a proprietary panel of more than 9 million individuals. YouGov’s vast network is, quote, “regularly referenced by the press worldwide” and is “one of the most quoted market research sources” when it comes to political, commercial, and commercial conversations about brands, behaviors, beliefs and more.
With a résumé like that, it makes sense why industry heavyweight Lenovo, looking to commission an extensive IT-centric (and AI-related) survey, would choose YouGov.
So, that’s exactly what happened; the survey was conducted from Feb. 23 to March 3. Here are the long-story-short takeaways from it:
- Roughly nine in ten respondents (87%) recognize that, despite controversies, AI has a positive role it can play in helping them stay productive in the workplace.
- Roughly eight in ten respondents (81%) are on a similar playing field, but would prefer increments of AI-human interaction (rather than a sharper rise).
- While even more respondents (91%) believe it’s obvious that they would be more productive if their IT issues were resolved more expediently (with poor IT support cited as a top motivation-decreaser), the majority aren’t yet sold on AI-powered IT being the golden ticket for disruption resolutions.
“This is where we come in,” said John Stamer, Vice President and General Manager of Global Product Services at Lenovo. “As workplaces have evolved with the rise of hybrid work, IT support for employees clearly hasn’t kept pace. With the growing adoption of cloud services, AI and the metaverse, organizations’ IT environments are only going to become more complex, so effective support will become even more essential to employee experience and morale.”
In that vein, Lenovo offers Premier Support Plus (PSP). Lenovo’s PSP provides quick issue resolution, investment-protection, and proactive IT issue-prevention. Its services are considered essential in a few respects; for the current needs of a regularly shifting hybrid workforce, for the digital transformations that organizations seek, and for the integration of advanced and helpful AI while still providing direct human support.
Specifically, PSP includes AI-driven predictive analytics for the preventative detection of workflow issues, Accidental Damage Protection coverage, a Keep Your Drive service that retains users’ hard drives and provides full customer ownership of data, a Sealed Battery service to extend battery support (and even replacement) via Lenovo-certified technicians, and International Services Entitlement that supports multinational corps wherever in the world their employees might be.
“Mandates to drive enterprise transformation have never been more urgent,” Stamer added. “IT departments must deliver on employees’ experiences every single day.”
Edited by
Greg Tavarez
