ANPI Brings UCaaS to MSPs and VARs as Private Label Offering

By Rory Lidstone

ANPI, a unified communications as a service (UCaaS) solutions provider, has announced that it is no offering its award-winning UCaaS solution to value-added resellers (VARs) and managed service providers (MSPs) as a private label offering. This private label solution provides all the advanced features, tools and collateral needed for a provider to immediately market, sell and deliver an innovative, custom-branded UCaaS solution.

The fully integrated solution allows partners to be selling in 90 days. Despite this quick turnaround, the solution provides a robust host of features and functionality, including hosted IP PBX with unified messaging, presence, multimedia collaboration, and seamlessly integrated mobility supported by a carrier-grade network and enablement resources. So far, ANPI has enabled over 100 incumbent local exchange carriers (ILECs) to sell their own branded solution. Now the solution can be rolled out to even more partners.

This news comes not long after ANPI welcomed a new vice president of UCaaS sales, Aldo Ramirez, to the team. Ramirez brings 18 years of experience in the telecommunications industry to the company.

“The UCaaS market is a multi-billion dollar marketplace with a tremendous growth profile, and with ANPI’s unfolding suite of UCaaS solutions, together we are well positioned to realize the opportunities in this growing and vibrant marketplace,” said Mike Cromwell, CSO and CMO of ANPI.

Aside from helping partners get up and running with their own branded offering in less than 90 days, ANPI also offers a “build-to-bill” order and customer management platform to further expedite the process. This program, called Atlas, consolidates order management, fulfillment, provisioning and customer care into a single platform, giving providers complete control and a personalized process management experience.

To date, ANPI has invested more than $24 million into its UCaaS solution, building it on top of a carrier-grade voice network that transports billions of minutes per year. The solution was purpose-built to provide ANPI partners with the ability to own the customer experience from proposal through implementation.

Edited by Maurice Nagle

Contributing Writer

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